Emerging
Spell
Byron Bay, NSW
- Sustainable
About
Spell is an Australian fashion brand founded in 2009 by sisters Isabella and Elizabeth in Byron Bay, NSW, where they began selling handmade clothing at local markets. The boho-inspired label draws from their family history, including grandparents who fled Latvia and hippie parents, reflected in dreamy campaign imagery and carefree designs like breezy maxi dresses and beachy separates in retro paisley and crochet. Now globally successful, Spell is B-Corp accredited, sustainably-minded, and stocked by retailers like Free People and Revolve.
Shop Spell
Spell
Fleur De Lis Mini Dress
$269
Spell
Isola Gown
$299
Spell
Isola Strappy Dress
$289
Spell
Viola Gown
$349
Spell
Fleur De Lis Midi Dress
$289
Spell
Lasiandra Lace Mini Dress
$299
Spell
Tempest Studded Suede Belt Tan
$199
Spell
Lovers & Dreamers Rope Belt
$44
Spell
Lovers & Dreamers Rope Belt
$44
Spell
Birth of Venus Strapless Dress
$124
Spell
Lovers & Dreamers Mesh Mini Dress
$124
Spell
Samantha Lace Gown
$239
